As a Senior Integrated Marketing Specialist, you will lead the development and implementation of integrated marketing programs that align with the company’s reputational and growth objectives. You will be responsible for creating business cases, strategies, and budgets and executing omnichannel marketing initiatives that leverage paid, owned, earned, and shared content.
Your role includes overseeing content creation, managing partnerships and sponsorships, and developing KPIs to measure program impact. You will work independently under limited supervision, using your advanced knowledge to enhance processes, influence decision-making, and contribute to organizational goals.
- Type: Contract
- Hours per week: 40 hours
- Location: Minneapolis, MN (Hybrid)
Day in the Life of a Senior Integrated Marketing Specialist:
- Develop and implement integrated marketing programs aligned with corporate goals.
- Lead partnership and sponsorship strategies, including concept creation and activation.
- Oversee content creation across various channels to achieve reputational objectives.
- Track and measure the impact of marketing programs using KPIs and listening tools.
- Provide guidance and mentorship to junior team members and manage project workflows.
Qualifications of a Senior Integrated Marketing Specialist:
- Bachelor’s degree with a minimum of 4 years of relevant experience, or advanced degree with 2 years of experience.
- Advanced knowledge of integrated marketing strategies and project management.
- Experience in developing and executing omni-channel marketing initiatives.
- Strong communication skills for interacting with senior stakeholders and influencing decisions.
- Ability to work independently and manage complex projects with minimal supervision.
To ensure your application is reviewed quickly, please include the phrase “creating happy careers” in the “Additional How Did You Find Us?” text box.
What We Believe In:
Celarity believes a key part of creating happy careers is first creating inclusive connections for ALL talent through exposure and access.
Celarity knows the importance of providing exposure, access, and equitable opportunities and is on a mission to connect open, qualified, and available candidates to careers in the Marketing, Creative, Digital, Operations, Human Resources, and Financial industries.
Celarity is an Equal Opportunity Employer.
For Celarity, it’s about the quality of relationships through ethical business practices. We have a responsibility to employees, clients, and the community.
Hiring decisions are made without regard to: Race • color • creed • religion • national origin • gender • age • marital status • disability • public assistance status • veteran status • sexual orientation or any other characteristic protected by federal, state, or local laws.
